Kiwiberri Grand Opening
Pinkberry copycat Kiwiberri opened today, and while they're giving away free yogurt all evening long, it's really not worth the gas money or the parking hassle.
Anyone who reads this blog knows I love Pinkberry, and when I saw the first signs of Kiwiberri, I was just happy to have more sour-tasting yogurt in the neighborhood. Then things in the blogosphere went sour, and my comment section became a battleground for the Pinkberry/Kiwiberri feud.
I promise I went to Kiwiberri with a completely open mind. In fact, I really wanted to like it, simply for the fact that their location is closer to me than Pinkberry. Bottom line: not only was it not as good as Pinkberry (or Fiore, for that matter), it was actually kinda bad. The yogurt had no depth to it, no richness, no creaminess. It was just sour, then it morphed into a bitter aftertaste. The toppings were awful: blueberries were mushy and tasted a bit spoiled, the mango wasn't ripe enough, and the "granola" was actually Kashi Go-Lean Crunch (classy).
Compared to Pinkberry and Fiore, Kiwiberri's portions are small. Their regular size was equivalent to the Pinkberry small, and at a slightly higher price ($5.00 vs. $4.95 for a medium with 3/toppings), Kiwiberri doesn't exactly bring on the value. Skimpy on the toppings too.
Was there anything good about Kiwiberri? Let's see... they have bathrooms (Pinkberry doesn't). And that's about it.
In addition to the mediocre yogurt, the store seems to be the hangout of an unsavory cast of characters. When I walked in, a group of about 10 hoodlum-looking guys proceeded to stare me up and down the entire time I was in the store. They weren't eating yogurt, they were just... hanging out. Every couple minutes, a manager-looking guy in a Kiwiberri apron would go over to their table and give them all high fives. Hey, if the yogurt business doesn't work out, they can always go back to running drugs.
Me, I'll continue to fuel my sour yogurt addiction at Pinkberry.
Kiwiberri
Minimall at the corner of 3rd/La Cienega (kitty corner to the Beverly Center)





































